The cutting-throat competition in the business world needs trained and qualified individuals for potential business management. Students plan for their career right after completing their 12th and enroll in professional degrees like BBA. When pursuing BBA, they get confused while choosing BBA specialization in the final year. A degree in BBA comes with endless career options to prepare an individual to kick start their satisfactory and fulfilling career in management.
Offering such wide exposure, a BBA degree is offered in almost every college and university, but with different specialization options. Specialization helps in deciding which field you want to get it to go ahead with your management career. Choose it wisely as it’s an important career milestone and can shape your career in the best possible way.
BBA in Human Resources Management (HRM)
The BBA in Human Resources Management is a specialization that teaches the candidates the art of managing employees, Labour Rights, Human Resource Management, General Management, Workplace management, and Strategic Framework.
Job profiles after BBA in HRM include HR executive, consultant, admin executive, PR manager, It recruiter, and production manager. Though the opportunities are not limited to the above mentioned, it will expand as per your skills.
During their course, students get a firm grasp on principles that guide management practices for smooth management of the organizational structure. It prepares them for executive level jobs in almost every industry requiring HR. Undergraduates who have such skills and expect good salaries can choose HRM as their BBA specialization in final year.
BBA in Digital Marketing
Students who find themselves intrigued by the advancements of the digital era and aspire to become a part of it can surely approach Digital marketing for BBA specialization. It prepares students as corporate leaders who are well-versed with the marketing aspect. Digital marketing is in vogue with more and more people switching to online resources and gadgets. This course is designed to teach the aspects of marketing from consumer, analyst, and entrepreneur point of view. From the planning and implementation of marketing strategies to analyze their relevance in real-time, digital marketing is given with a lot of roles and responsibilities.
When it comes to job opportunities, it grooms students to work with Search Engine Optimization, Marketing Automation, and Web Analytics. Career options include Marketing Executive or Manager, Product, brand or advertising Manager, Digital Marketing Manager, and Marketing Research Analyst, and so on.
The best specialization is the one that utilizes the best of your skills to prepare you for corporate exposure. Also, getting these specializations from top BBA colleges in Delhi NCR would add to your skills. Learn about the admission and eligibility criteria to start your career.